Category Archives: Marketing

Digital Book Signing for Author Autographs

Promote Your Book with a Digital Book Signing Not only can you connect with ebook readers at a digital book signing, digital author signatures open up a whole new world of online and virtual event planning for your next book promotion. There are several companies that offer different ways for you to connect with readers through… Read More »

Aggregators: How to Get Your Book Into More Retail Outlets

Let’s face it; getting your book into multiple retail outlets is time-consuming. While it’s simple enough to publish your ebook to Amazon and distribute your print title through Ingram, reaching all of the possible retail outlets requires setting up an monitoring many accounts. This is where aggregators can help. In 8 Places to Self-publish Besides… Read More »

Move Beyond Facebook to Smaller Social Networks

In today’s hyper-connected world, most business owners are beginning to realize that social media isn’t optional any longer. Customers have told business owners that they use social networks to talk about, recommend, and make decisions about their purchases. Books thrive in social networks. Readers recommend what they’re reading, comment on books they’ve enjoyed, and share… Read More »

Book Sales: Strategy Change for 2016…or Not

Book sales for print rise in 2015 compared to flat ebook sales. That’s the headline that’s made the rounds in Q4 of 2015. As we near 2016, it’s time to start thinking about your publishing strategy. What do you need to do to be successful in 2016? Should you focus book sales more on print… Read More »